Baby self-feeding pillow

Product name n/a
Soft pillow green in colour, the product can detach from the centre for the purpose of placing around an infant’s neck, there is a mesh net at one end for the purpose of holding a bottle in place without the assistance of the care giver. The product is sold online.
Risk: 

The pillow is placed around the baby’s neck, the bottle is held in position by a piece of elastic or a pouch and the baby is positioned on its back to feed itself without the assistance of a caregiver holding the bottle and controlling the feed. In this situation, the baby will not be able to control the flow of milk and the milk will continue to flow even if the baby is not swallowing. This can lead to choking. Choking can be silent and a baby will not have the dexterity or cognitive behaviour to otherwise raise the alarm. The product does not comply with the requirements of the General Product Safety Directive.

Measures: 

Voluntary measure: Distributor > Removal of this product listing by the online marketplace
Starting date: 05/06/2023

Alert report: